I had a wry smile on my face reading this report, largely because, as is fuzzily declared at the beginning of the report, no one can define quite what 'literary fiction' is! Easier to say what it's not—that is anything that neatly slots into a genre—yet in considering great works of literature, many classic titles weren't intended to be high-flying literature. For example, Charles Dickens, Wilkie Collins and Arthur Conan Doyle released their novels in serial form, with plots heavy on crime and featuring some of the first detectives to appear in print.
Instead of hiding literary fiction in General Fiction, there might be commercial sense to declare it as a separate category, or, if you want to dumb it down, call them Brainy Books!
After I returned to creative writing in 2013, I concentrated on short stories, novellas and poetry, while pondering what to tackle in my first novel. I intended this to be a literary effort, but researching the market to do with querying, I found repeated advice that pitching a literary novel stood the least chance of success. I'm not that commercially savvy, but even I could see that it made more sense to write a genre novel. As a genre
Crime/Mystery is second only to Romance/Erotica, and as I'd always had an interest in fictional and factual crimes I had a good grounding to create my own stories that might stand a chance of selling—especially as they're set where I live in Cornwall, which already has a strong literary identity, thanks to Daphne Du Maurier and Winston Graham.
As I'm about to go back to querying literary agents, when I'll make more sharply focused approaches, I can't help but see traditional publishing contracts as slave labour. The supposed advantage of having representation by an agent and by a book publisher has altered, with authors expected to do much of their own publicity; I'd hazard a guess that most authors chase a book deal so that they don't have to become a self-promoting one-man-band. Increasingly, I'm looking at a return to self-publishing, making direct approaches to independent presses,
some of whom have won literary awards, and also to formulate a submission to
Unbound for crowd-funding.