BookTok

[Paul Whybrow]

A trend worth joining, especially if you write Fantasy!

BookTok: the TikTok trend sending old books up bestseller lists

 

[KateESal]

I recommend you lasso a tame teenage or YA book-lover and get them onboard with any BookTokking you might fancy! They're the ones getting the mega-hits

I like the visual representations of their favourite books some Tokkers have made. Creative way of getting across the colour and atmosphere of a story without any spoilers.

Members of my school book clubs are quite taken with BookTok and it's definitely having an influence. One immediately went out to buy three of the most-Tokked titles, and fully intends to upload Toks of her own emotional reactions to them. BookTok definitely reaches the parts of teens and early twenties that other marketing doesn't!